Categories streaming services

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Hulu’s live TV service gains 14 new channels as result of ViacomCBS deal

A new agreement between Hulu and ViacomCBS will bring 14 new channels to Hulu’s live TV streaming service, while also renewing the deal that allows Hulu to carry various CBS broadcast stations and Showtime. According to ViacomCBS, the new multi-year distribution deal will for the first time allow Hulu + […]

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Hulu UX teardown: 5 user experience fails and how to fix them

Hulu is the first major streaming platform to offer a social watching experience. And with most major league sports now being allowed to resume behind closed doors, Hulu’s combined proposition with ESPN will likely help entertain the service’s 30+ million users over the winter months. But users have a surplus […]

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NBCU’s Peacock streaming service hits 1.5M app downloads in first 6 days

NBCU’s Peacock appears to be having a somewhat better launch than Quibi did, based on data from app store intelligence firm Sensor Tower. While numbers pointing to new app downloads aren’t a complete picture of consumer adoption for a cross-platform service, they can provide a window into early traction outside […]

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Brian Grazer and Ron Howard’s Imagine Impact entertainment ‘accelerator’ inks deal with Netflix

Imagine Impact, the entertainment accelerator launched by Brian Grazer and Ron Howard to try and bring Silicon Valley-style mentorship and project development techniques to Hollywood, has inked a development deal with Netflix and is looking for submissions. Under the agreement, Impact will identify and develop film ideas in four specific […]

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How will digital media survive the ad crash?

When I first met Bustle Digital Group’s Jason Wagenheim, it was right as New York City was beginning to go into lockdown. The BDG offices were empty thanks to the company’s newly instituted work-from-home policy, but it still seemed reasonable to meet in-person to learn more about BDG’s broader vision. […]

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Coronavirus could push consumers away from influencers and toward streaming TV

Jay Prasad Contributor Share on Twitter Jay Prasad is chief strategy officer for LiveRamp TV, a data-connectivity platform leveraged by brands and their partners to deliver exceptional experiences. As the nation struggles with a pandemic and economic uncertainty, fundamental shifts in consumer habits are leading marketers to rethink existing strategies […]