Categories Advertising Tech

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Facebook says its ad transparency features will go live next month

 In response to concerns that Russia used Facebook ads in an attempt to influence last year’s presidential election, the social network has said it will increase transparency by allowing anyone to see any ad run by any organization. Now it’s releasing a few more details about its plans, like the […]

Twitter bans Russia Today and Sputnik from advertising on its service

 Twitter has banned Russian media companies Russia Today (RT) and Sputnik from advertising on its service after it found that both had “attempted to interfere with the [2016 U.S.] election on behalf of the Russian government” using the social network. “This decision was based on the retrospective work we’ve been doing […]

Adthena brings its AI-driven search tools to the U.S.

 There’s no shortage of companies — both legitimate businesses and the seemingly endless supply of spammers who’ve found my email address — promising to improve your performance in online search. But founder and CEO Ian O’Rourke said Adthena is doing something different, because it uses artificial intelligence and machine learning to create […]

Twitter announces new ‘transparency center’ for ads

 Twitter is responding to political scrutiny over the role it may have played in spreading Russian misinformation, and to a bipartisan Congressional bill proposing new regulations for online ads, with some new initiatives of its own. So it’s launching an Advertising Transparency Center where users should be able to see […]

ActionIQ nabs $30M led by A16Z to bring big data targeting to marketers

 The trend of using big data analytics to glean more targeted insights for your business continues to be democratized, with an increasing number of startups hitting the market to help those who are not data scientists nor engineers take advantage of these kinds of tools. In the latest development, a […]

Vungle CEO arrested on charges of assault with a deadly weapon, lewd act with 3-year-old son

 Zain Jaffer, who has been CEO of fast-growing mobile ad startup, Vungle, is out of the company after being arrested on a slew of charges, including a lewd act upon a child and assault with a deadly weapon. The alleged victim was his three-year-old son, according to San Mateo County District […]