The killer use case for AR/VR might just be warfare. Today, Microsoft announced that it has received a contract to outfit the United States Army with tens of thousands of augmented reality headsets based on the company’s HoloLens tech. This contract could be worth as much as $21.88 billion over […]
Categories Augmented Reality
44 posts
Oh hello. What’s this then? A Niantic-branded AR headset? Perhaps? John Hanke, CEO of the Pokémon GO developer teased what could be a first-party head-mounted wearable, as the company makes a more aggressive push into augmented reality. “Exciting to see the progress we’re making to enable new kinds of devices […]
Augmented and virtual reality have been used for years in gaming, design and shopping. Now, a new battle for market share is emerging — inside vehicles. Safety-glass windshields offer a new opportunity for suppliers, manufacturers and startups that are starting to adapt this technology: AR overlays digital information or images […]
Facebook’s hardware strategy often looks pretty opaque from the outside. The company has done fairly well with Oculus sales amid pandemic demand. Even its Echo Show competitor Portal has seen a bump as people have been forced to socially distance. The company’s smartphone partnership with HTC, meanwhile, fell flat eight […]
The newly resurrected Gowalla wants to realize its mobile dreams from the early-aughts in an augmented reality world, and they’ve raised some new funding to make it happen. The AR startup tells TechCrunch that it has raised $4 million in seed funding co-led by Google’s venture arm GV and Spark […]
Howdy friends, this is the web version of my Week in Review newsletter, it’s here to entice you to sign up and get it in your inbox every week. Last week, I showcased how Twitter was looking at the future of the web with a decentralized approach so that they […]
Lenovo seems to have gotten the memo that the real money in the augmented reality space is going to be made in enterprise. Ahead of tomorrow’s CES kick off, the hardware company announced the impending arrival of the ThinkReality A3, a pair of enterprise AR glasses that look to follow […]
Envisics founder and CEO Dr. Jamieson Christmas launched the startup three years ago to “revolutionize” the in-car experience with its holographic technology. Now, it has a partner that could help it achieve that mission. The U.K.-based holographic technology startup said Friday it reached an agreement with Panasonic Automotive Systems to […]
Throughout 2019, Microsoft experimented with building a real-world, augmented reality Minecraft game designed in the same vein as Pokémon GO. Called Minecraft Earth, they finally opened it up to everyone in November of 2019. In just a few months, it’ll shut down and all player data will be deleted. So […]
Pokémon GO creator Niantic has acquired a small SF gaming startup building a league and tournament organization platform to help gamers create their own communities around popular titles. Mayhem was in Y Combinator’s winter 2018 batch and went on to raise $5.7 million in funding, according to Crunchbase. Other backers […]