Categories customer-experience

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Brands that hyper-personalize will win the next decade

Evan Kohn Contributor Share on Twitter A digital marketing and customer experience leader, Evan Kohn is chief business officer at Pypestream, where he created PypePro, an AI onboarding methodology used by Fortune 500 firms. More posts by this contributor Conversational analytics are about to change customer experiences forever When people […]

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New Zendesk dashboard delivers customer service data in real time

Zendesk has been offering customers the ability to track customer service statistics for some time, but it has always been a look back. Today, the company announced a new product called Explore Enterprise that lets customers capture that valuable info in real time, and share it with anyone in the […]

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Conversational analytics are about to change customer experiences forever

Evan Kohn Contributor Share on Twitter A digital marketing and customer experience leader, Evan Kohn is chief business officer at Pypestream, where he created PypePro, an AI onboarding methodology used by Fortune 500 firms. Companies have long relied on web analytics data like click rates, page views and session lengths […]

The essential revenue software stack

Tim Porter Contributor Share on Twitter Tim Porter is a managing director at Madrona Venture Group and invests in the areas of intelligent applications and SaaS, cloud native software, ML and data analytics and security. Elisa La Cava Contributor Share on Twitter Elisa La Cava is a senior associate at […]

How Adobe shifted a Las Vegas conference to executives’ living rooms in less than 30 days

Adobe was scheduled to hold its annual conference in Las Vegas two weeks ago, but the coronavirus pandemic forced the company to make alternate plans. In less than a month, its events team shifted venues for the massive conference, not once, but twice as the severity of the situation became […]

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Even in the age of COVID-19, you need to stay focused on the customer

It’s easy to think, as we find ourselves in the midst of a truly unprecedented situation, that the rules of building a successful business have suddenly changed. While the world may be topsy-turvy at the moment, keeping your customer at the center of your business strategy is more important than […]