Categories Marketing

24 posts

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Extra Crunch Partner Perk: Get 6 months free of Zendesk Support and Sales CRM

We’re excited to announce an update to the Extra Crunch Partner Perk from Zendesk. Starting today, annual and two-year Extra Crunch members that are new to Zendesk, and meet their startup qualifications, can now receive six months of free access to Zendesk’s Sales CRM, in addition to Zendesk Support Suite, […]

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FloorFound is bringing online return and resale to direct to consumer furniture businesses

Over the next five years consumers will return an estimated 40 million to 50 million pieces of furniture that more than likely will end up in landfills, creating tons of unnecessary waste, according to Chris Richter, the founder of a new Austin-based furniture startup, FloorFound. To reduce that waste, and […]

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Tesla’s decision to scrap its PR department could create a PR nightmare

Ayelet Noff Contributor Share on Twitter Ayelet Noff is the founder and CEO of SlicedBrand, a top global PR agency headquartered in Berlin. A solid public relations team solves many issues within a company. It helps spread important news announcements and topics integral to a company’s success. It communicates with […]

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These 3 factors are holding back podcast monetization

Krystina Rubino Contributor Share on Twitter Krystina Rubino is a marketing executive who leads the offline growth marketing practice at Right Side Up. More posts by this contributor Podcast advertising has a business intelligence gap Grant Durando Contributor Grant Durando is a growth marketing leader, currently consulting on podcast and […]

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Fabletics’ Adam Goldenberg and Kevin Hart on what’s next for the activewear empire

Like plenty of other modern direct-to-consumer companies, influencer marketing has been an essential part of Fabletics’ journey. Actress Kate Hudson co-founded the company and co-CEO Adam Goldenberg believes that its network of spokespeople has been key to the company’s growth. We were joined on our virtual TechCrunch Disrupt 2020 stage […]

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Imran Khan’s Verishop adds Verified Shops, a way for emerging brands to set up shop in its digital mall

Verishop, the Los Angeles online retailer founded by former Snap executive Imran Khan, launched a little over a year ago to change the way people shop online. Now the company is launching a new initiative called “Verified Shops” which looks to change the way that up-and-coming retail brands can sell […]

The Shed is a startup out of Virginia trying to revive the rental-for-everything business

Reducing consumption by expanding the notion of the rental economy and giving people access to tools and equipment has been something of a startup holy grail for some time. It’s a model that’s worked famously well for fashion and accessories (just ask investors in Rent the Runway), but has had […]

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Brands that hyper-personalize will win the next decade

Evan Kohn Contributor Share on Twitter A digital marketing and customer experience leader, Evan Kohn is chief business officer at Pypestream, where he created PypePro, an AI onboarding methodology used by Fortune 500 firms. More posts by this contributor Conversational analytics are about to change customer experiences forever When people […]

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As it awaits its US fate, TikTok doubles down on its revenue funnel with marketing partners

There’s a big question mark hanging over the future of TikTok right now, in the form of what exactly will happen to its US business come September 20, when President Trump said he plans to shut down the Chinese-owned app over security concerns. But in the meantime, it seems to be […]

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Your first sales hire should be a missionary, not a mercenary

Micah Smurthwaite Contributor Share on Twitter Micah Smurthwaite is a partner at Next47 focusing on investments in enterprise software, infrastructure, cybersecurity and frontier technology companies. As the first sales hire at Cloudflare, I learned firsthand from both our high growth and my own mistakes how to build a world-class sales […]