Categories YouTube

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A new YouTube feature will make its connected TV ads more shoppable

YouTube today gave advertisers a sneak peek at its plans to make its video platform more shoppable. The company will soon be introducing a new interactive feature aimed at advertisers, called brand extensions, which will allow YouTube viewers to learn more about a product they see on the screen with […]

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Lowkey raises $7 million from a16z to help game streamers capitalize on short-form video

While the growth of game-streaming audiences have continued on desktop platforms, the streaming space has felt surprisingly stagnant at times, particularly due to the missing mobile element and a lack of startup competitors. Lowkey, a gaming startup that builds software for game streamers, is aiming to build out opportunities in […]

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Jake Paul looks to knock out the venture capital world with Anti Fund

During every economic boom, there are startup investors who appear on the scene from new corners. Some churn out; others earn the respect of the old guard over time. Jake Paul would be happy to be in the latter camp. Then again, the 24-year-old didn’t become a social media star […]

Daily Crunch: YouTube’s TikTok rival launches in the US

YouTube Shorts comes to the U.S., Amazon starts testing electric delivery vans in San Francisco and new data suggests the impact of Google Play’s recent changes. This is your Daily Crunch for March 18, 2021. The big story: YouTube’s TikTok rival launches in the US The YouTube Shorts product allows […]

Google to add Covid-19 vaccine information panels to Search

Google announced today it’s introducing a new search feature that will surface a list of authorized vaccines in users’ location, as well as informational panels about each individual vaccine. The feature is first being launched in the U.K., which earlier this month gave emergency authorization to the BioNTech/Pfizer coronavirus vaccine.  […]

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YouTube declares war on US election misinformation… a month late

As Twitter and Facebook scrambled to institute new policies for the 2020 election, YouTube was… mostly quiet. The platform didn’t make any flashy announcements about a crackdown on election-related misinformation, nor did it really fully grapple with its massive role in distributing information during what was widely regarded as an […]

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YouTube launches HDR support for live streams

YouTube in 2016 added support for HDR (high-dynamic range) videos on its platform, allowing cretators to upload videos offering higher contrast, more accurate shadows and highlights, a wider range of colors, and, overall improved image quality. Today, the company announced it’s now bringing HDR support to live streamed videos, too. […]

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YouTube copies Spotify’s ‘Daily Mixes’ with its new ‘My Mix’ feature

YouTube Music is taking another cue from Spotify with today’s launch of a set of personalized playlists that are essentially YouTube Music’s own take on Spotify’s “Daily Mixes.” Each of these new “My Mix” playlists will feature a different aspect of a user’s tastes and interests, allowing users to dive […]