Categories podcast

16 posts

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Spotify’s podcast ad revenue jumps 627% in Q2

In the minutes before its quarterly earnings call this morning, Spotify played advertisements for its Originals & Exclusives, like the true crime show “Deathbed Confessions,” and the sex and relationships podcast “Call Her Daddy,” which Spotify recently acquired in a deal worth $60 million. Sure, it’s kind of hilarious to […]

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How one founder realized satellite internet didn’t have to be fast or expensive to be useful

It’s hard to understand just how steeply the cost of launching and operating satellites has dropped, particularly since the introduction of lower cost launch services from a number of commercial players, and the maturation of the smartphone supply chain. Swarm co-founder and CEO realized just how much the cost curve […]

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Spotify acquires Podz, a podcast discovery platform

Podcasts are all the rage, but podcast discovery is a challenge. Today, Spotify announced its acquisition of Podz, a startup that’s trying to solve the problem of podcast discovery. “At Spotify, we are investing to build and scale the world’s best (and most personalized) podcast discovery experience,” the company said. […]

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Apple launches an affiliate program for paid podcast subscriptions

Apple last month unveiled its plans for paid podcast subscriptions in a newly redesigned Apple Podcasts app. Now, it’s introducing a new program that will help podcast creators grow their subscriber base: affiliate marketing. The company’s “Apple Services Performance Partner Program,” which already exists to help market other Apple services […]

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Amazon acquires podcast network Wondery

Amazon just announced that it’s acquiring Wondery, the network behind podcasts including “Dirty John” and “Dr. Death.” Wondery will become part of Amazon Music, which added support for podcasts (including its own original shows) in September. At the same time, the announcement claims that “nothing will change for listeners” and that […]

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Further tales from the leading edge and beyond: more Apps, Games, & Insights podcast episodes

Posted by Lily Sheringham, Global Marketing, Platforms & Ecosystems We are launching the second series of the Apps, Games, & Insights podcast. Over the summer, we teamed up with a new group of leading industry insiders and experts to bring you 8 new podcast episodes over the next couple of […]